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Event Details
Branding goes well beyond a cool company name and logo design. A strong brand is based on a compelling story and visuals that will make customers FEEL.
Why does branding matter? Your brand impacts purchasing behavior by 1) distinguishing it is from others in the same market, and 2) evoking feelings that will result in a desired action. During this interactive session, Geekdom members Beverly Ingle and Cynthia Phelps -- and perhaps a few surprise guests -- will walk you through some of the major questions and considerations you need to explore on the way to creating excellent branding and visual identity that leads to sales.
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When & Where
Geekdom
Weston Centre
112 E. Pecan Street, #1100
San Antonio,
TX 78205
Wednesday, February 29, 2012 from 12:00 PM to 1:00 PM (CT)
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Hosted By
Beverly Ingle, Resilient By Design
Resilient By Design is grounded in the belief that design-thinking, innovation leadership, experience design and resiliency are absolute necessities in developing sustainable solutions to the challenges businesses and organizations of all kinds face in today's unpredictable environment.
